Apple Music Meets Social Media: A Social Sharing Concept
Skills
UX Design
Visual Design
By enhancing the Apple Music streaming experience by integrating a social sharing feature, allowing users to seamlessly share their favorite songs, playlists, and discoveries with friends. By bridging the gap between music discovery and social interaction, this feature fosters a more connected and engaging listening experience.
Overview
Its difficult to find new music due to the music apps’ lack of seamless social features for direct interaction.
Problem
Integrate a social sharing platform with in the music streaming app, so users are able to find new music through friends, family or people with similar music.
Solution
The Audience
These users rely on algorithm-driven discovery, curated recommendations, and alternative platforms to uncover and discover new songs.
Audience 1
The explorative users are listeners who use third party apps (TikTok, Instagram, YouTube, etc.) to discover new music.
Explorative Users
Audience 2
The in-app users are listeners who utilize the home screen to discover music that’s similar to their current music preferences.
In-App Users
Their Obstacles
Users face two key obstacles in discovering new music which make music discovery frustrating and inefficient, preventing users from effortlessly finding songs that truly resonate with them.
Obstacle 1
Users leave their current music app and use a third party app (TikTok, Instagram, YouTube, etc.) to explore music options.
Obstacle 2
When users use the home screen its difficult to navigate and find new music.
Content Strategy
Value 1
Audience should be able to find new music easily within the music app.
The app should feature social sharing, allowing users to connect with others who share similar tastes and discover music beyond their playlists.
Suggestion 1
Value 2
The audience should effortlessly find what they need without feeling overwhelmed.
The home screen should initially display new music that is catered to the user where they can access easily.
Suggestion 2
Userflow
Wireframe Solutions
By wireframing the content layouts for the homescreen and the SoundLink page, I explored design iterations to assess hierarchy, interaction, and clarity.
This process allowed me to experiment with different placements of key elements, ensuring an intuitive user experience while maintaining visual balance. I aimed to create a seamless and visually cohesive interface that enhances both music discovery and social interaction.
Redesigned Home Screen
This page helps direct the audience and introduce the user to connect with other users easily to begin their catered music app.
The selected page design was chosen because it aligns with Apple Music’s structured approach to grouping content categories, ensuring a familiar and intuitive user experience. By positioning the social sharing page at the top, it stands out as a key feature, naturally guiding users to engage with shared music and discover new songs through their network. This strategic placement enhances visibility and encourages interaction, seamlessly integrating social connectivity within the music app.
Selected Page
Alternate Design
SoundLink - Social Sharing
This page helps the audience interact with other users to cater music suggestions and faster access to add songs. By using music videos, it captures the user’s attention and creates a lasting impression.
The selected page design was chosen to prioritize user convenience by placing all interactions at the bottom, enabling quick and effortless engagement. By integrating comments directly above the music video rather than in a separate section, the design keeps users to focus on the video while still allowing overall viewing and social experience.
Selected Page
Alternate Design
The Solution
SoundLink
Homescreen
Post Music
Share Music
Takeaway
Sound Link, a social sharing feature within Apple Music enhances the listening experience by fostering connections between friends, family, and new users. By seamlessly incorporating social interactions; users can easily share, discover, and engage with music in a more personal way. The homescreen design strategically directs users to the social sharing page, ensuring visibility and encouraging engagement. This integration within the music app makes music discovery a more interactive and communal experience.
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